Luckily consumers are more and more intrigued by products that fulfil their expectations towards sincerity and transparency. To remain a relevant market player on the long-run, companies need to act responsibly and their business strategies need to genuinely embrace aspects such as environmental and social care.
That is why Nomadnoos, creates value while proposing hand spun sustainably sourced yarns for the Do-It_Yourself knitter while following the Slow fashion principles.
Slow Fashion is an awareness and approach to fashion, which considers the processes and resources required to make clothing, particularly focusing on sustainability. It involves buying better-quality garments that will last for longer and values fair treatment of people, animals and the planet.
Alessandra and Coty are both passionate persons with the expertise of Himalayan countries. Having witnessed the poverty in different countries especially for women, they decided to start a social business in hand-knitting products where European women can purchase high-level luxury yarns, not available today in the market, made and hand-spun by women living in developing countries.